編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-801-358 | Term Sheet Negotiations for Trendsetter, Inc. | Kuemmerle, Walter;Coughlin, William J. | Entrepreneurship | Technology transfer and Commercialization( BMA5527 ) |
2 | 9-803-096 | Zipcar: Refining the Business Model | Hart, Myra M.;Roberts, Michael J.;Stevens, Julia D. | Entrepreneurship | Service Operations Management( DSC3203 ) |
3 | 9-108-032 | Compass Box Whisky Company | Autrey, Romana L.;Shanthikumar, Devin | Finance | finance( fin101 ) |
4 | 9-203-068 | Williams--2002 | Coval, Joshua D;Tufano, Peter;Greenwood, Robin | Finance | MIDS( A23 ) |
5 | 9-800-133 | IBET Pension Fund | Segel, Arthur I | Finance | Institutional real estate( 6023 ) |
6 | 9-195-158 | Xerox: Outsourcing Global Information Technology Resources | Applegate, Lynda M.;Davis, Kevin | General management | Supply Chain Management( DSC3201 ) |
7 | 9-809-064 | TOTO: The Bottom Line | Tripsas, Mary;Egawa, Masako;Fukuyoshi, Jun | General management | Global Marketing( BMA5504 ) |
8 | 2066 | MedNet.com Confronts ''Click-Through'' Competition | Young, Allegra | Marketing | Promotional Management( MKT3420 ) |
9 | 2073 | Natureview Farm | Fleming, Karen Martinsen | Marketing | Marketing Management( BMA5009 ) |
10 | 2075 | The Fashion Channel | Stahl, Wendy | Marketing | Services Marketing( BMA5505 ) |
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